Although I’m not a big fan of any cellphone that you have to twist, bend or open, in order to use, LG has presented a very nice one that caught my eye. This is one of the phones you have to rotate in order to use, but what you gain from it is a concealed keypad and a horizontal perspective of the UI.

It might not be as cool as the iPhone’s sensor which detects when you turn the device, but it’s the second best thing to having an interface that adapts depending on what you intend on doing.